It shall be the policy of Port Authority of Allegheny County (Authority) to accept advertising from third parties for posting in and on the Authority's vehicles (and any other property owned or controlled by the Authority that it may choose to utilize for third party advertising), at rates set by the Authority, in its sole discretion, with the objective of maximizing revenue while maintaining standards of decency and good taste without infringing on First Amendment rights of prospective advertisers.
Accordingly, the Authority will not accept advertisements that fall into any of the following categories:
|Advertisements that are unlawful, misleading, libelous, slanderous, or fraudulent.|
|Advertisements that employ or commercially exploit the likeness, picture, image or name of any person, and/or the trademark, trade name, copyrighted materials or other intellectual property of a third party, without adequate proof of express written authorization.|
|Advertisements that glamorize, promote or depict images of sexual conduct, pornography, nudity, sexually-oriented goods or services or businesses that traffic in such goods or services; that appeal to prurient interests; or are otherwise obscene.|
|Advertisements that glamorize, promote or depict images of violence; conduct that is violent, criminal or otherwise illegal; or gore, including images of firearms, weapons, and dead or mutilated bodies, body parts, or fetuses (of humans or animals).|
|Advertisements that contain, employ, or imply profane or vulgar language.|
*ADOPTED BY BOARD RESOLUTION AND EFFECTIVE: April 27, 2012
Port Authority advertisers are required to place the following disclaimer on the bottom right of their ads:
The views and/or opinions expressed by the advertiser are not necessarily those of Port Authority.
For Interior Bus Cards, Bulkheads and LRV Interiors, the disclaimer should be placed one inch from the bottom and right edge and set in 12-point san serif type.
For all Exterior and Outdoor ads, the disclaimer should be placed one inch from the bottom and right edge and set in 32-point san serif type. The disclaimer should be displayed in a way that is visible.
For dark backgrounds the type should be white, and for light backgrounds the type should be black.